LensCrafters Essay Example | Topics and Well Written Essays - 1000 words

LensCrafters - Essay Exampleriendly answer should never be discounted as efforts to specifically address consumers gives them a sense of power as they enter into a path ready to serve them. The lessons learned from Lenscrafteres are to differentiate, house high levels of service, and to be convenient without sacrificing quality.The strategy that is use by Lenscrafter in tack to compete in the eyewear market is high levels of service. Service is made a visible entity as the customer can watch as their eyeglasses are being made. The service that is provided is intended to be completed within an hour, making it a convenient process which leads to the second base characteristic. The second characteristic that defines the competitive priorities for Lenscrafters is that of convenience. Where most eyewear operations require several days to order and then suck the glasses that a customer has ordered, the Lenscrafters model is based on a fast turnaround that provide the consumer with th eir product within the same shopping experience. The average turnaround time is one hour (Collier & Evans, 2010).The last(a) characteristic explored here is that of quality. Quality is the lynchpin characteristic of the development of the competitive advantages that Lenscrafters holds. Everything from the design of the store to the pot of the workers in the lab promotes the idea of quality. Although service and convenience are the basis on which the store operates, it is through and through quality that they create relationships with consumers, outdistancing the competition by crating high quality eyewear in a short conclusion of time with a high level of service.The service delivery system design is structured through the development of the store locations. The store locations use a number of different design features in order to facilitate the best possible experience for the consumer. The first element of the design is that it is created in order to assert a high level of pr ofessionalism. The display of